The world's 50 most Valuable Cosmetics and personal care brands in 2020
Brand Finance, a UK Brand assessment agency, publishes its "World's 50 Most Valuable COSMETICS and personal care Brands 2020".L 'Oreal is no. 1, with a brand value of more than $10 billion.Gillette and Nivea were second and third.The two Chinese brands on the list are still Baicaijing and Naturel.
Rank brand brand value/annual growth rate by group
1. L'Oreal $11.747 billion /+13.1% L'Oreal
2. Gillette $8.479 billion /+4.1% P & G
3. Nivea $7.391 billion /+7.9% Beiersdorf Group, Germany
4. Estee Lauder $6.290 billion /+27.0% Estee Lauder
5. Clinique $6.216 billion /+15.4% Estee Lauder
6. Guerlain $5.688 billion /+12.2% LVMH
7. Shiseido $5.680 billion /+8.3% Shiseido
8. Pantene $5.575 billion /+10.2% P & G
9. Dove $4.977 billion /+11.0% Unilever
10. Garnier $4.664 billion /+6.2% L 'Oreal
11. M.A.C. Estee Lauder
12. Head & Shoulders P&G
13. Maybelline L 'Oreal
14. Lancome L 'Oreal
15. Clarins French Clarins
16. Johnson's Johnson & Johnson
17. Benefit LVMH
18. Procter & Gamble P & G
19. PECHOIN Pechoin
20. Olay P & G
21. SK-II P & G
22. Rexona Unilever
23. Axe/Lynx/Ego Unilever
24. Schwarzkopf Henkel
25. Elseve/Elvive L 'Oreal
26. Neutrogena Johnson & Johnson
27. L'OCCITANE L'Occitane
28. Old Spice P & G
29. Yves Rocher Yves Rocher
30. Natura Brazil Natura
31. Lux Unilever
32. Sunsilk Unilever
33. Biore, Kao Group of Japan
34. KOSE KOSE, Japan
35. Palmolive, Colgate-Palmolive
36. Sulwhasoo AmorePacific
37. Rejoice P & G
38. Avon Natura Brazil
39. CLEAR Unilever
40. Innisfree AmorePacific
41. Pola Pola
42. Bobbi Brown, Estee Lauder
43. CHANDO Gamma Blue
44. COTY Coty
45. SOFINA Kao Group of Japan
46. TRESemme Unilever
47. Revlon Revlon
48. Oriflame Oriflame
49. La Roche Posay L 'Oreal
50. Make Up For Ever LVMH